Abi Profile & Scripts
🔑 Recommended Persona for Her Profile​
Role: Outreach & Partnerships Coordinator at Code Addicts
(not Admin — because Admin handing off to Partnerships Manager feels too jarring; Coordinator feels like a natural step before you join the conversation)
Headline:​
Outreach & Partnerships Coordinator at Code Addicts | Helping agencies connect with our white-label WordPress team
About Section:​
I handle outreach and first conversations at Code Addicts, where we help agencies deliver WordPress projects under their brand.
If we connect, I’ll usually be your first point of contact before introducing Nathan, our Partnerships Manager, who leads client relationships and project delivery.
💬 DM Flow (Her Profile Persona)​
Day 1 DM (after connection)​
Hi [Name], thanks for connecting. I work with outreach at
Code Addicts
We often help agencies with overflow WordPress builds, WooCommerce projects, or plugin development — all delivered under their brand.
Out of curiosity, do you ever bring in outside WordPress support, or keep everything fully in-house?
Day 5 Follow-Up (if no reply)​
Just following up, [Name] — many agencies I speak with tell me their biggest challenge isn’t winning work, it’s having enough WordPress capacity to deliver smoothly.
Curious if that’s something you run into from time to time?
Day 10 Value Drop (optional)
By the way, we put together a short one-pager on how agencies typically use us as a white-label WordPress partner. Want me to send it over?
When Prospect Shows Interest​
Great! Nathan, our Partnerships Manager, is the best person to walk you through how we work with agencies and explore your needs. I’ll introduce you.
- (Then you take over — “Hi [Name], thanks for chatting with [Wife Persona]. I lead partnerships at Code Addicts…”)
✅ Why This Works​
- Consistency: She “owns” the early nurture stage but always frames herself as outreach → handing off to Partnerships Manager feels natural.
- Scale: You don’t waste time on early DMs — you step in only when someone’s ready for a real convo.
- Perception: Makes Code Addicts look structured (Outreach Coordinator → Partnerships Manager).
⚡ With this setup:
- Her profile = top-of-funnel SDR
- Your profile = closer/relationship owner
- Agencies never feel the handoff is odd, because she’s positioned as introducer.
🔄 Handoff Script (Her → You)​
Her Last DM (when prospect shows interest)​
That’s great to hear, [Name].
Nathan, our Partnerships Manager, is the best person to walk you through how we support agencies and explore what you might need. I’ll introduce you both here so he can take it from here.
(Then she tags you in the same DM thread)
Your First DM (immediately after handoff)​
Hi [Name], thanks for connecting with [Her Name].
I lead partnerships at
Code Addicts
Happy to set up a quick chat to see if/how we could fit into your setup. Do you want me to share a link to my calendar, or is there a time that works for you?
✅ Why This Works​
- Acknowledges the handoff → feels natural (not like two strangers jumping in).
- Reinforces authority → you’re the Partnerships Manager.
- Restates the offer clearly → WordPress builds, WooCommerce, plugins.
- Low-friction CTA → “Want me to send my calendar, or do you prefer to suggest a time?”
🧩 Pro Tip​
- Have her literally @mention you in the DM → that way it’s seamless.
- You reply same-day (or within 24h) → keeps momentum.
- In CRM, mark this as “handoff accepted” so you know the lead is now yours.